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How to play Devil Wilds
Harrison Barrett, VP of business development, spoke to the iGB team at iGB L!VE 2026 to discuss the evolution of Soft2Bet’s MEGA platform, which started out as a purely gamification layer but has become “much more compelling than simply leaderboards, missions and point-based rewards”.
As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
How to play Devil Wilds
Turkish law enforcement agencies have launched a sweeping operation targeting illegal betting networks across eight provinces. It follows investigations that uncovered financial transactions linked to 177 suspects.
According to local reporting on Monday, the Interior Ministry confirmed that accounts connected with the suspects had exhibited suspicious financial activity amounting to 17.75 billion lira ($365.8 million).
Coordinated efforts between the government’s cybercrime and anti-smuggling units, the Financial Crimes Investigation Board (MASAK) and local prosecutors led to raids in the provinces of Adıyaman, Konya, Manisa, Muğla, Tekirdağ, Siirt, Muş and Çorum.
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A month earlier, Polymarket opened a free grocery store in New York City. The promotion ran Feb. 12-16, with shoppers allowed to gather up to $50 per person in free groceries.
More recently, Polymarket has paid top dollar for prominent athletes and celebrities to promote its prediction market. The company’s paid partners include LeBron James, Derek Jeter, Eli Manning, Spike Lee, and Craig Robinson.
The Polymarket water tower can be seen from I-94, but isn’t overly prominent, as the interstate passes beneath three bridges—Concord Avenue, train tracks, and a service road—near the Mount Elliott exit.
