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About Tasty Treats
The collaboration includes sponsorship rights for significant NFL events such as Super Bowl LXI and the NFL Mexico Game – a regular-season NFL matchup on 22 November 2026 in Mexico City between the San Francisco 49ers and the Minnesota Vikings.
The deal extends to activations around the 2027 Super Bowl in Los Angeles. The companies have outlined provisions for hospitality programmes, VIP experiences, activations across several Mexican cities and official NFL merchandise opportunities for Codere Online’s customer base.
“This agreement strengthens our premium positioning while underlining our long-term commitment to Mexico, a market with an extraordinary passion for the NFL,” said Carlos Sabanza, director of sponsorships and public relations at Codere Online.
How to play Tasty Treats
There’s also a financial constraint, with Ahlberg noting that GiG has used its available cash and is raising additional capital to fund the 888Africa transaction, meaning he doesn’t expect the company to pursue further B2C acquisitions in the short term.
Robinson takes a more expansive view, however, arguing that the acquisition could mark the beginning of a broader shift in GiG’s strategy. “I’d read it as the start of something, not a one-off,” he says. “GiG’s survival as an independent business depends on consolidating in emerging markets where it can own the P&L, not just supply the technology.
“It’s worth remembering this isn’t foreign ground. GiG ran Rizk, Guts, Kaboo and Thrills until it sold them to Betsson in 2020 to pay down a bond. A previous regime decided B2C and B2B didn’t mix. The current one clearly thinks otherwise.”
What is Tasty Treats?
The new monkeys are animatronic. As shown in the video, they’re capable of moving their faces and bodies in menacing ways as they pass overhead during the witch’s attack. They also seem to be hanging from an overhead line, though the Sphere has not officially described the new flight system.
Smell is the quietest upgrade but may be the most powerful. (Scent anchors memories more strongly than any other sense.) The new Oz adds more scents timed to scene changes. Expect the room to smell different when Kansas gives way to Oz, when the orchard turns hostile, and when the poppy field knocks everyone out.
The original production already dropped artificial snow when Glinda broke the poppy spell. “Glinda’s Glitter” is the sparkle equivalent of that idea: a visible shower of goodness.